Big Data is redefining the Multi-Billion Security industry

A recent study by ASIS International and the Institute of Finance and Management (IOFM) called “The United States Security Industry: Size and Scope Insights, Trends, and Data” published some very interesting stats:

• $350 Billion market breaks out to $282 billion in private sector spending and $69 billion in federal goverment spending on homeland security
• The number of full-time security workers is estimated to be between 1.9 and 2.1 million.
• Operational (non-IT) private security spending is estimated to be $202 billion with expected growth of 5.5 percent in 2013; IT-related private security market is estimated at $80 billion with growth of 9 percent projected for 2013

I’m interested particularly in the Tech market, focused in three key sectors: Cloud Security, Mobile Security and Network Security. I have written some posts about Security, because I enjoy to study this market, and with the increasing interest for enterprise and personal privacy; I know that this market have the potential to grow exponentially.

The Global Growth of Mobile Advertising space

If you follow me at Twitter(@marcosluis2186), you should read all my tweets focused on Mobile Advertising, which is becoming in a niche market today in every region of the world. EMEA, APAC, LATAM; every region of the world have seen how many new startups or well established companies are embracing “Mobile revolution”, so, for advertisers and Marketing professionals, there are a lot of opportunities out there.

Instagram & Twitter’s Cards: Next Frontiers in Advertising and Content Marketing

If you read my last post about the Future of Marketing, you should know that Content Marketing is becoming in one of the first choices to create compelling Advertising campaigns to put Return on Investments (ROI) in a skyrocket. But the future is even bright right now with the last news related to Advertising from Instagram and Twitter teams.

Mobile devices are changing Advertising business for good (I think), and everybody who is immerse in this industry knows the key role which smartphones and tablets are playing here. Did you read the last report from comScore called “2013 Mobile Future in Focus”? If you haven’t read it, you should read it right now (I will be waiting for you here, jejeje). In the report, there are lot of insightful statistics who can help you a lot to get inside these trends and how Mobile world is changing almost every industry related to technology.

And who are big players in this space? Instagram with its 150 millions of users (128 millions after Facebook’s acquisition), and Twitter with more than 554,750,000 users; yes, there are serious contenders, I think. So, they could change the industry. But how? Keep reading

Thinking like a Data-Driven Guy for Dropbox

When I used Dropbox for the first time from my Linux box, it was a shining moment for me. In that time, I was looking precisely for a solution for my files that I used to let behind always in my USB memory. For every Linux user, which many of them loves Open Source software; collaboration is an important issue, and Dropbox came to save my work a lot of times, because the platform itself, is a synonym of collaboration, and this is one of the reason why I love the platform.

The other reason why I love the platform, that they use my favorite programming language for the core development of the proprietary synchronization daemon: Python, and 2012, Guido, the creator of the language was included in Dropbox’s payroll: Just awesome !!!

So, I want to do my little contribution to the platform, writing some ideas how to improve it and the business itself. I will divide this in some key points:

• Improve blogging frequency in Tech’s blog about Data Science at Dropbox
• Improve user engagement in Mobile devices using Localytics services
• Hire to Greg Nudelman like consultant to improve Dropbox for Android, and work with Mailbox’s team for Android-based version
• Build a high class Data Science team to get more useful and better insights from Dropbox massive data sets
• Improve Marketing efforts using Inbound Marketing techniques focused on Facebook, Google Plus, LinkedIn, Twitter, Blogging, ebooks, etc

DataStax Enterprise 3.0: A synonym for High Secure Real-Time Analytics

Some days ago, I had the pleasure to talk with two Apache Cassandra experts. The first was Edward Capriolo, a Hadoop System Administrator at Media6Degrees, organizer of the NYC Cassandra User Group and NYC NoSQL Meetups, author of the incredible “Cassandra High Performance Cookbook” book and one of the DataStax´s MVP.

The second was the same Jonathan Ellis, DataStax’s Chief Technology Officer and co-founder, who leads Apache Cassandra’s project too.

Why Red Hat need partnerships with Cloudera, MapR, Intel and OpenDNS

Yes, I know. I´m a little crazy young man, saying to Jim Whitehurst, current Red Hat CEO and their management team all these ideas, but who knows? Perhaps, some of these ideas are not so crazy, and they could be implemented. But I will let that responsibilities to the board.

My ideas are focused on two key needs for many organizations and companies today:

• Apache Hadoop: the de-facto platform for Big Data Analytics and its relationship with Cloud Computing
• Internet Security: a serious problem today for companies, governments, and global organizations
• Apache Hadoop’s Security: a very discussed topic by customers, developers and System Engineers which needs a solution right now

Umbrella by OpenDNS: Where Big Data and Security walk together

Like I said in a post before, Crime As A Service grows everyday exponentially in every country of this world, and everyday new kind of attacks, new kind of ways to steal information come to the light.

There is an amazing battle between organizations, companies and hackers around the globe; and of course, to win this war, you have to choose wisely your tools. I blogged about Splunk Security; today it’s the turn for another big player in this field: Umbrella by OpenDNS.

The Upcoming Big Wave: Mobile Analytics

The Mobile Marketing Economic Impact study, directed by Peter A. Johnson, PhD and Joseph Plummer, PhD, both Adjunct Professors from the Columbia University in New York showed up in my inbox; in a combined news from Business Insider´s BII MOBILE INSIGHTS, where from WIRED, came the first interview to Sundar Pichai like the new Android’s boss at Google.

This made me to think to write a post about why I think that Mobile Analytics is the next Big Wave for business.

Choosing a MPP database is incredibly hard

Like the title says, to choose an enterprise-level Massive Parallel Processing (MPP) database is actually a big headache for every Data Science Manager; basically because there are very good choices around the tech world.

Fighting Cybercrime with Splunk Security Analytics

There are many industries which are in total explosion: Real State, Marketing Analytics, Retail, Recruiting Services, Big Data Analytics; but these are the good guys. There are other guys which are using its deep knowledge about Security, Hacking, Cracking, Phishing to take advantage of the popularity of these industries to cut a big slide of the pie and make money from that. A new kind of business have born: Crime as a Service (CaaS).